Those 5 celebrities’ brands worth the try

Those past few years, our favorites icons made it to the project of a life: a brand matching their vision. One of the most efficient process, it allowed them to sell one of a kind product, loyal to their values and images. How to make the difference between true or false when celebrities take the big jump? To see clearer in this game, here’s the ultimate guide of the brands worth the try.

Fenty

With a success as bright as her musical career (even if we crave for new music from her obviously), Rihanna is at the top of the list. A loud and clear beginning with Fenty Beauty which has been a real revolution for the make-up world thanks to a huge innovation in fondation shades. A few month later, the Barbadian world star launched Fenty Skin, as successful as her little sister, the brand is a reflect of Rihanna’s vision and commitment to everything she creates. Our favorite? The Butta Drop, as know as the best body cream ever!

Humanrace

Last year Pharrell Williams surprised us with Humanrace. A brand which has a packaging as seducing as minimalist that contains an unisexe family of great skincare gear. The multitasked man’s brand allies the useful and the pleasant while putting wellness as a top priority. And without a surprise, the brand is already a reference regarding sustainability and ethics: welcome to rechargeable packagings made out of recycled materials. This 3 steps routine will win you heart in a blink of an eye!

r.e.m beauty

A one way ticket for planet Ariana! Last summer the American singer revealed the OVNI named r.e.m beauty, her own bold make-up brand. Futuristic packaging, a bulletproof artistic direction, the sexiest products you’ve seen, in a nutshell, all of the ingredients required to conquer the make-up galaxy. If you were still skeptical, try the eye-liner, major element in Ariana Grande’s make-up looks.

Rare Beauty

It’s been two years now since Rare Beauty came to deconstruct the unrealistic beauty standards we all suffer from, and all that thanks to its founder Selena Gomez for whom mental wellness is a priority. Between fundraising, interactive workshops and support, the brand goes way further a simple commercial exchange. And all of this without neglecting the general quality of each products! A perfect score that as just started to amaze us and if you haven’t tried yet, the liquid blush will become your new favorite at your first try.